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Brent Lindberg | Disrupting e-Commerce Packaging Design | E30
Brent Lindberg | Disrupting e-Commerce Packaging Design | E30
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Longitud:
33 minutos
Publicado:
27 sept 2021
Formato:
Episodio de podcast
Descripción
Brent Lindberg is Head of Curiosity at Fuseneo, a packaging innovation, development, and prototyping firm that crosses material and process boundaries to unlock solutions that help brands succeed online and on-shelf.Brent has directed packaging design projects for Google, Disney, Starbucks, and Amazon, to name but a few.In this episode, we discuss the biggest design differences between designing retail and e-com packaging. Brent also describes the 4 P´s of Packaging Design, he shares best practices for designing e-commerce packaging and tells me why he believes designers should be material and process agnostic.Resources:Brent Lindberg LinkedInFuseneoFuseneo YouTube ChannelDisney Princesses ProjectFollow us:BRANDERMAN websiteBRANDERMAN InstagramHernán Braberman LinkedInMy packaging design agency TRIDIMAGEPACKNEW BlogSubscribe:Follow BRANDERMAN on your favourite Podcast App so you don't miss any of our upcoming episodes.Apple PodcastsSpotifyGoogle PodcastsOvercastIvoox
Publicado:
27 sept 2021
Formato:
Episodio de podcast
Títulos en esta serie (57)
Bienvenidos a BRANDERMAN: El diseño de packaging debería ser mucho más que vestir un producto. Bienvenido a BRANDERMAN, donde creemos que hay una mejor forma de diseñar packaging. Acompáñame en este viaje mientras intentamos descubrir lo que realmente se necesita para diseñar mejores envases. El buen diseño informa, seduce, crea una experiencia inmersiva, e incluso salva el planeta. Soy Hernán Braberman, director de diseño de la agencia tridimage, y te invito a conversar con expertos sobre el presente y futuro de las marcas y el diseño de packaging, y así entender cómo podemos lograr un impacto positivo en los consumidores, el mercado y la sociedad. ------------- Packaging design should be more than clothing for a product. Welcome to BRANDERMAN, where we believe there is a better way to design packaging. Join me on this journey as we try to uncover what it actually takes to design better packaging. Good design informs, seduces, creates an immersive experience, and even saves the plane de BRANDERMAN