Welcome to a new season of La Pizarra! We are launching season 9 with a phenomenal coach, director, audio engineer,  demo producer, and Director of Talent Development for ACM–in their Automotive Division, Cliff Zellman. In part one of this interview, Cliff shares all the key details about the three tiers of automotive advertising, and how production companies work in this niche.Cliff has been in the audio production industry for over 40 years. He’s also a musician, and he talked about how music was part of his path to success in audio production.He worked for over 25 years at RadioVision as a partial creative director and developing all kinds of audio editing and creative work, which gave him plenty of tools to later develop his career in coaching, independent productions, and demo production. Although Cliff is very much focused on automotive, which he states can be “the holy grail of voiceover”, this talented producer also enjoys producing commercial and video game demos.You can contact Cliff for coaching sessions and/or an automotive demo production at czellman10@gmail.comCheck out Cliff’s work and the talented people he’s worked with at www.amazingdemos.com   This episode, as well as most of season 9 was recorded on SquadCast, the best platform for podcasts or meetings with up to nine guests with professional sound and video quality. You can choose your membership level after trying it free for seven days at: https://squadcast.fm/?ref=lapizarra*Subscribe to La Pizarra so you never have to miss an episode. Feel free to download and share them on social media, your comments are well received too! 
Produced and edited by Nicky MondelliniSound mix by Alan VillatoroVideo editing by Jorge BernalProduction assistant-Belen Fernandez PelayoMarketing assistant Enrique Baca and Janette Alle **Nicky Mondellini is an internationally known artist with more than thirty years of artistic career. Her voice is heard in commercials on television, radio and digital platforms worldwide. She has been the host and producer of La Pizarra since 2020.Her work as an actress includes more than a dozen telenovelas,  and drama shows, classical and contemporary Spanish plays, shorts and feature films, and the hosting of morning shows in Mexico and the United States, as well as on camera commercials, and promotional and corporate videos. Work samples at https://www.nickymondellini.com Instagram @nickymondelliniX @nicky3ch_nickyTikTok @nicky_mondelliniFacebook https://www.facebook.com/nickymondellinivoiceover   LinkedIn https://linkedin.com/nickymondellinivoiceover