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R Alan Crozier
Alan Crozier is a founding director of The Ghost Partnership and has been managing director of Q4 consulting limited since 2002. He has worked in consulting for over 20 years, and spent 13 of those...ver másAlan Crozier is a founding director of The Ghost Partnership and has been managing director of Q4 consulting limited since 2002. He has worked in consulting for over 20 years, and spent 13 of those years in senior positions at Mercer and Watson Wyatt.
Alan has served on the Steering Board of the Corporate Identity Group, the Professional Advisory Board of the MSc in Corporate Communication Management at Salford University, and on the accreditation council for the International Association of Business Communicators (IABC). He is currently working with the UK Government's Task Force on Employee Engagement.
Alan is a Fellow of the Chartered Management Institute and an Accredited Business Communicator (the professional accreditation of IABC).
Alan has written for professional journals and talked at conferences in Europe and North America. His seminal paper on Employer Branding, “Total Employment Relationship Management” was published by Fairleigh Dickinson University in 1998. He is a contributing author to The IABC Handbook of Organisational Communication, published by Jossey Bass, 2006, and Integrating HR and Marketing Strategies, published by ICFAI University, July 2006.ver menos
Libros de R Alan Crozier
The Engagement Manifesto: A Systemic Approach to Organisational Success