White Paper by

OLIVER MIRO

His work as sales director at the London gallery Victoria Miro prompted him to study new ways of teaching and selling art that did not involve large scale shipments of artworks around the world, along with the inconveniences that this entails and the additional environmental damage to the planet. This was his line of work before the pandemic hit, which happened to be the perfect time to launch and implement Vortic, an application that combines virtual and augmented reality so that galleries and museums can create virtual exhibitions and collectors can imagine what a given art piece would look like in their living room.

What exactly is Vortic and how does it work?

Vortic is the digital exhibition ecosystem for the art world. Specifically designed for galleries, institutions and collectors, Vortic enables a quick and sustainable solution in the curation and sharing of exceptional digital viewing experiences. By harnessing our revolutionary 3D,

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