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After realizing its brand positioning wasn't resonating with customers, the company decided to mess things up a bit.

I loved baseball uniforms as a kid growing up in Brooklyn. I’d spend hours looking at old photos of Jackie Robinson and Babe Ruth, always in those classic flannel uniforms. That foldy, slightly baggy look they had -- that was really what spoke to me

There are many ways to measure the strength of a franchise. How many units does it have? What are its financials? Its growth? How well does it support its franchisees? But this month, for the first time ever, Entrepreneur is zeroing in on a factor th

The family behind a landscape company decided to go wider, not deeper, by investing in two different franchise systems.

Ah, that smell! The smell of featherlight, just-out-of-the-fryer doughnuts covered in a sugary glaze. The smell so good it drew lines of single-minded devotees, zombie-like, to the wholesale factory during the only time they were allowed to buy them

New York-based interior designer Dani Arps is giving startup offices a chic, adult makeover. And there are no Ping-Pong tables in sight.

Under his leadership, Smoothie King plans to open an additional 125 locations and bring its global storefront tally to 950 in 2017.

Tim Hwang, armed with nothing but big data and some millennial elbow grease, is out to make government -- and our entire economy -- more efficient.

The founders behind Naadam took out the middleman in the cashmere world, creating a win-win for the company and the herders.

The AOL-backed BBG Ventures invests in female-led companies and has bankrolled some of today's buzziest brands.

With less obligations and responsibilities, young entrepreneurs can put more focus and time into their startup.

With the millions he's raised, his flagship product might become one of the most game-changing drones in the air.

Companies have a hard time recruiting and retaining the elusive millennial employee. Kathryn Minshew has a solution: Tell them everything.

When you mess up, your customers let you know -- and thanks to social media, they let everyone know. So we asked: How do you respond to negative reviews online?  Related: 7 Ways to Use Negative Customer Feedback to Beat the Competition “Valentine’s D

With its open office plan, rooftop space and mattresses everywhere, Casper's office is all about comfort.

In 2013, I had what could only be called a dream job. I was the founder and CEO of a $7 million company. It was a sports-travel firm called Ludus Sports that organized hospitality packages to the world’s largest sporting events and counted Olympic at

Here are a few pointers on figuring out the best way to grow your business and keep it sustainable for years to come.

When you hear the term "peak performer," what do you think of? Odds are it’s someone who routinely operates under intense stress, getting the job done regardless of the difficulties. We think of athletes, lawyers, astronauts. But in their groundbreak

By trying to create a luxe water bottle for the masses, Grayl built a product no audience wanted.

Budding entrepreneurs are using lessons from music-industry moguls to learn how to run their own businesses.

With his latest opus due out this month and a half-dozen more films on the way, the director and historian Ken Burns has learned a lot about how to manage big teams through even bigger projects.

My days as a rookie reporter were full of panic. I was interviewing people who worked in complex places -- city government, local industry, hospital administration. I wanted them to trust me; I wanted them to think, This kid understands what I’m sayi